A website is a collection of information about a particular topic or subject. Designing a website is defined as the arrangement and creation of web pages that in turn make up a website. A web page consists of information for which the website is developed. For example, a website might be compared to a book, where each page of the book is a web page.

       A website typically consists of text and images. The first page of a website is known as the Home page or Index. Some websites use what is commonly called an Enter Page. Enter pages might include a welcome message, language/region selection, or disclaimer. Each web page within a website is an HTML file which has its own URL. After each web page is created, they are typically linked together using a navigation menu composed of hyperlinks.

       In the early stages of the web, there wasn't as much collaboration between web designs and larger advertising campaigns, commerce, social networking, intranets and extranets as there is now. Web pages were mainly static online brochures disconnected from the larger projects.

       Many web pages are still disconnected from larger projects. Special design considerations are necessary for use within these larger projects. These design considerations are often overlooked, especially in cases where there is a lack of leadership, understanding or concern for the larger project to facilitate collaboration. This often results in unhealthy competition or compromise between departments, and less than optimal use of web pages